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TipsMarch 20, 20255 min read

The Tech Stack Filter: The Most Underused Feature in B2B Prospecting

Most sales reps use the tech stack filter to confirm their ICP has the right software. Smart reps use it to find companies that recently adopted a competitor, are running tools ripe for replacement, or have a specific setup that makes their integration pitch obvious. Here is how.

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Contents
  • What tech stack data actually tells you
  • The replacement opportunity
  • The integration story
  • Combining with other signals
  • Three specific use cases
  • How to build the filter in Sendburg